![]() ![]() Harmonizing to the selling executives at Yash Raj Films, the strategising for the movie 's promotion run started coincident to its production. Yash Raj Films tied up with multiple administrations merely to unleash an extended selling run for the film. The film was targeted specially at the young person, and that was apparent with all the bordering selling activities. Hum Tum was acknowledged as a box office hit in malice of a mild response by the movie critics. However, in some instances this bound is stretched to 20 to 25 per centum. The norm for a manufacturer was to put about 10 to 15 per centum of the entire production budget on selling and publicities. 1 billion on movie and music publicities. In the first six hebdomads of 2004, the amusement industry spent around Rs. ![]()
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